SEO Keyword Ranking & Tracking
Monitor your SEO Keyword Ranking in Real-time
Monitoring your keywords ranking in real-time is a great way to see how your marketing efforts are performing. This KPI should be coupled with related web metrics to provide a complete view of your digital marketing performance. As important as keyword rankings are to search engine marketers, this KPI also needs to be seen within the larger context of your online marketing campaigns. This means monitoring keyword rankings alongside click-through rates link building metrics and marketing return on investment .
How Many Keywords Should You Track?
You’ve decided which of your pages you want to optimize as organic landing pages, but how many keywords should you optimize each page for?
Given the fact that you’ll have only one title tag and meta description per page, you’ll need to select a range of keywords that your content can answer while still maintaining focus.
Most SEO tools and keyword rank trackers will target two to three unique queries. Rarely will you see a page that targets a list of keywords more than three, as that would require too many keywords and key phrases to be both relevant to the page and unique from one another. If you’re using two or three, and if each page answers two or three unique questions, that means you should have at least two to three pages per targeted keyword.