Join us for a full-day, workshop-style mini-conference brought to you by Juuga Marketing. You’ll have a better understand on marketing automation and network with other students. Our instructor, Humphrey Ng, who is a Certified Consultant for Activecampaign, is excited to teach you the principles behind marketing automation best practices!

Schedule

9:00 am – 12:00 pm:

Understanding your Customer Journey
Organizing your Contacts
Deliverability and Forms Best Practices
Collecting Data for Segmentation
Building Email Campaigns

12:00 pm – 1:00 pm: Lunch Break

1:00 pm – 4:00 pm:

Customer Experience Automations
Personalization via Goals, Splits, and Variable Content
Interest and Engagement Tracking Automations
CRM

4:00 pm: Class is over!

FAQs

What topics will this workshop cover?

The Intro to Marketing Automation Workshop is an interactive workshop for beginners that focuses on the core components that go into creating unique customer experiences, along with teaching best practices to build those journeys in marketing automation software especially ActiveCampaign. We will discuss personalization strategy across Contact Management, Forms, Email Campaigns, and Automations. Questions are welcome (and encouraged!)

What “level” is this workshop for?

New to Marketing automation or ActiveCampaign, or trying to understand the various components of ActiveCampaign and how they work together to support your business goals.
Wondering how to collect data from your contacts to provide meaningful customer journeys.
Considering what kinds of communications you want to be sending out as a business owner.
Thinking about how to approach building a funnel to track your progress.
Advanced users who want to network with local ActiveCampaign users, and share their experiences!